PRIVACY POLICY

Last updated: 14/11/2025

Introduction

This Privacy Policy explains how MagnovaLabs (“we”, “our”, “us”) collects, uses, and protects your personal data when you visit https://magnovalabs.com (“the Website”) or use our services.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

By using our Website or services, you consent to this Privacy Policy.


1. Who We Are

MagnovaLabs
6B KanchanNagar, Kalyanpur, Lucknow, 226022, India
Contact email: [email protected]

We provide:

  • AI-powered website development
  • UX/UI design
  • Marketing automation solutions
  • AI chatbot development
  • Lead generation systems
  • SEO and digital strategy
  • Client onboarding pipelines and analytics systems

2. Data We Collect

Information you provide directly

  • Name
  • Email address
  • Phone (if submitted)
  • Business name
  • Website URL
  • Details submitted in contact forms or booking forms
  • Payment and billing information
  • Any details sent via live chat or email

Information collected automatically

  • IP address
  • Device information
  • Browser information
  • Cookies
  • Website usage (pages viewed, time on page, clicks)

Collected via:

  • Google Analytics
  • Meta Pixel
  • Server logs
  • Booking tools (Amelia/Calendly)

Information via third-party tools

  • Email marketing tools (Zoho/Mailerlite/SendGrid)
  • CRM or chat tools (ChatWoot)

3. How We Use Your Data

We use your information to:

  • Provide and improve our services
  • Respond to enquiries
  • Book discovery calls
  • Send onboarding information
  • Provide proposals, invoices, or agreements
  • Improve website performance and user experience
  • Deliver marketing communications (only if you consent)
  • Track ad performance and conversions
  • Maintain internal records and analytics

We do not sell or share your data with third parties for their marketing.


4. Legal Basis for Processing

We process data based on:

  • Consent (newsletter opt-in, tracking cookies)
  • Contractual necessity (when you purchase a service)
  • Legitimate interests (analytics, site security, service improvement)
  • Legal obligations (tax, accounting, fraud prevention)

5. How We Share Your Data

We may share your data with:

  • Service providers (hosting, analytics, email tools)
  • Payment processors
  • CRM systems
  • Calendar/booking platforms
  • Contractors working on your project under NDA

All third parties are GDPR-compliant.


6. International Data Transfers

Your data may be processed outside the UK/EU (e.g., US-based tools like Google or Meta).
We ensure adequate safeguards such as Standard Contractual Clauses (SCCs).


7. Data Retention

We retain data only as long as necessary:

  • Contact form enquiries: 12 months
  • Client project records: 7 years
  • Marketing emails: until you unsubscribe
  • Analytics data: 26–38 months (depending on tool)

8. Your Rights (UK GDPR)

You can request at any time:

  • Access to your data
  • Correction of inaccurate data
  • Deletion of your data
  • Opt-out of marketing
  • Restriction or objection to processing
  • Data portability

Email: [email protected]


9. Cookies & Tracking Technologies

We use cookies for:

  • Functionality
  • Analytics
  • Advertising
  • Website performance

See our full Cookie Policy for details.


10. Changes to This Policy

We may update this Privacy Policy. The latest version will always be available on this page.